E-Tube is Shimano's “service” that uses websites or apps to maximize the enjoyment of riding a bicycle by connecting the riders, the bicycles and Shimano. Shimano's genuine application E-Tube Project for Mobile allows you to customize your bike, update firmware, and maintain it by connecting it wirelessly to your bike. You can also get more detailed bike maintenance by connecting to your bike by wire with E-Tube Project via the Windows V4 application.